單元 |
時程 |
課程 |
課程內容 |
LESSON 1 |
1.5hrs |
PROTOCOL
商業文化、禮節 |
Employment history
Greetings
Small talk
Conversation topics
Social and business culture
Joint venture
|
LESSON 2 |
1.5hrs |
LESSON 3 |
1.5hrs |
MEETINGS
會議 |
Hypothesizing
Business etiquette
Systems of government
|
LESSON 4 |
1.5hrs |
LESSON 5 |
1.5hrs |
ORGANIZATION
組織、公司介紹 |
Company history and profile
Management culture
Education
|
LESSON 6 |
1.5hrs |
LESSON 7 |
1.5hrs |
NUMBERS
數字報表分析 |
Inflation and exchange rates
Business mistakes involving statistics
New products
|
LESSON 8 |
1.5hrs |
LESSON 9 |
1.5hrs |
COMMUNICATION
商業溝通 |
American and Japanese business culture
Recorded messages
Australian aboriginal culture
|
LESSON 10 |
1.5hrs |
LESSON 11 |
1.5hrs |
TRAVEL
出差旅行 |
Traveling for business and pleasure
Coping with difficult travel situations
The Olympics
Holidays
|
LESSON 12 |
1.5hrs |
LESSON 13 |
1.5hrs |
PLANNING
計劃 |
Personal and corporate planning
Genetic engineering
|
LESSON 14 |
1.5hrs |
LESSON 15 |
1.5hrs |
PRODUCTS
產品介紹行銷 |
Developing and describing future products
The marketing mix
|
LESSON 16 |
1.5hrs |
LESSON 17 |
1.5hrs |
VISITING
出國拜訪 |
Visiting different countries
Sightseeing
Welcoming visitors to your country
Vegetarianism
|
LESSON 18 |
1.5hrs |
LESSON 19 |
1.5hrs |
ENTERTAINING
休閒娛樂 |
Humor
Anecdotes
Entertaining guests
Leisure activities
|
LESSON 20 |
1.5hrs |
LESSON 21 |
1.5hrs |
PRESENTATIONS
商用英文簡報 |
Factors affecting the success of a presentation
Families
Stress
e-business
|
LESSON 22 |
1.5hrs |
LESSON 23 |
1.5hrs |
PERFORMANCE
執行與成效
|
National and personal performance criteria
Financial statements
Language of advertising
Status symbols
|
LESSON 24 |
1.5hrs |
使用教材:Business Options (Published by Oxford University Press)
|